HoffmanEstatesRecruiter Since 2001
the smart solution for Hoffman Estates jobs

Marketing Generalist - Hoffman Estates, IL

Company: CDK Global
Location: Hoffman Estates
Posted on: August 19, 2020

Job Description:

Accelerate Your Career

Drive global technology

With more than $2 billion in revenues, CDK Global is a leading global provider of integrated information technology and digital marketing solutions to the automotive retail and adjacent industries. Focused on enabling end-to-end automotive commerce, CDK provides solutions to dealers in more than 100 countries around the world, serving approximately 28,000 retail locations and most automotive manufacturers.   CDK Global solutions automate and integrate critical processes from pre-sale targeted advertising to the sale, financing, insurance, parts supply, repair and maintenance of vehicles, with an increasing focus on utilizing data analytics and predictive intelligence.

We’re large enough to make a difference but small enough for your voice to be heard. This means that we are an organization where every person matters. You can make an impact on the success of our business and that of our customers regardless of what career you decide to pursue.

From data scientists to sales and client service experts, we’re hiring to support your growth and ours - Green light your career.

Position Summary

This role is responsible for supporting Go-To-Market strategies and market & sales goals for product lines.  This role will assist in the positioning, messaging, competitive differentiation, and enabling of the Sales and Marketing teams to ensure they are aligned and work efficiently to generate and close opportunities for CDK. The Marketing Generalist will have the aptitude to progress to a Product Marketing, Marketing Communications, or Marketing Technology level position. The responsibilities of this role include learning tasks associated with creating and executing an effective go-to-market strategy, marketing plan, lead demand generation programs, commercialization & pricing, creation of tactics, tools and resources, and KPI’s and metrics.

Position Responsibilities & Essential functions

Update specific marketing plans and activities for product lines to establish, enhance and distinguish product placement in the competitive environment.

Support the go-to-market Strategy and channel enablement

development, advocacy and execution of an operational go-to-market strategy integrating all elements of the marketing and distribution mix

Voice of the Customer, working directly with end-users to ensure best-in-class workflows and value proposition to the market

Works with engineering and sales to enhance existing product(s) or product line(s)

Assist in product training for Sales team by collaborating with Training team.

Assist in supporting all external facing channels with messaging and tools including Field/Inside Sales, Enterprise Sales and Services teams

Product advocate and presentation support of the product line’s offering to external audiences

Provide input on content related to product line value propositions and all collateral and sales tools

Participate in the development, management and implementation of a marketing launch plan for their product line

Qualifications & Job Requirements

Bachelor’s Degree in Marketing, Business, or other relevant field, or equivalent combination of industry experience and education.

0-1 years’ experience in Product Marketing, Market Communication or Marketing Technology.  Will consider candidates with strong internship experience.

Ability to develop and execute effective business-to-business marketing strategies

Analytic skills to support communications and business case development

Excellent communications skills, to both internal and external stakeholders, both oral and written

Ability to support market strategies for multiple sales channels

10-25% travel

PREFERRED ATTRIBUTES & Qualifications

Sales/Marketing experience

Self-starter, highly motivated

CDK Global knows you have passions outside of work.  You have family, friends, sporting events, and lots of things going on.   That’s why we offer a comprehensive benefits package to not only take care of you but your family as well.   All of our benefits are effective the first day of employment including 401K matching, paid time off to re-energize, donate your time to volunteer in your community, and tuition reimbursement to name a few.

At CDK, we pride ourselves on having a diverse workforce. We value and celebrate the uniqueness of individuals and the different perspectives they provide. We offer equal opportunity employment regardless of race, color, religion, gender, gender identity or expression, sexual orientation, national origin, genetics, disability status, age, marital status, or protected veteran status.

Keywords: CDK Global, Hoffman Estates , Marketing Generalist - Hoffman Estates, IL, Other , Hoffman Estates, Illinois

Click here to apply!

Didn't find what you're looking for? Search again!

I'm looking for
in category
within


Other Other Jobs


CDL-A Dedicated Truck Driver
Description: We are Hiring Now for Experienced Dedicated Routes USA Truck Dedicated Services Division is growing and expanding and now is
Company: USA Truck
Location: Wheaton
Posted on: 09/18/2020

Warehouse Operator Full-time (earn up to $600/wk)
Description: Shifts: Overnight, Early Morning, Day, Evening, Weekend Location: Elmhurst, Wheaton, Batavia, and Downers Grove Map it Batavia: https://www.google.com/maps/place/Amazon Delivery Station DIL5/ (more...)
Company: Amazon
Location: Wheaton
Posted on: 09/18/2020

Amazon Warehouse Operator Full-time (earn up to $600/wk)
Description: Shifts: Overnight, Early Morning, Day, Evening, Weekend Location: Elmhurst, Wheaton, Batavia, and Downers Grove Map it Batavia: https://www.google.com/maps/place/Amazon Delivery Station DIL5/ (more...)
Company: Amazon
Location: Wheaton
Posted on: 09/18/2020


Appliance Repair - Chicago
Description: We are a National In-Home Services Company in rapid expansion and are looking for experienced Appliance Technicians that want to make great money, every week and have the freedom to work as much as they (more...)
Company: PULS
Location: Wheaton
Posted on: 09/18/2020

CDL-A Dedicated Truck Driver
Description: We are Hiring Now for Experienced Dedicated Routes USA Truck Dedicated Services Division is growing and expanding and now is
Company: USA Truck
Location: Wheaton
Posted on: 09/18/2020

Full-time Warehouse Team Member Benefits Included
Description: Shifts: Overnight, Early Morning, Day, Evening, Weekend Location: Elmhurst, Wheaton, Batavia, and Downers Grove Map it Batavia: https://www.google.com/maps/place/Amazon Delivery Station DIL5/ (more...)
Company: Amazon
Location: Wheaton
Posted on: 09/18/2020

Seasonal Part-Time Amazon Package Sorter With $500 Sign-on Bonus
Description: Full-time Warehouse Team Member - 500 sign-on bonus br br Hourly pay rate: Earn 15.00 - 16.15/hr, plus benefits and a 500 sign-on bonus. br Limited-time opportunity. br br br Location: (more...)
Company: Amazon Workforce Staffing
Location: Wheaton
Posted on: 09/18/2020

Seasonal Warehouse Operator Full-time (earn up to $600/wk)
Description: Shifts: Overnight, Early Morning, Day, Evening, Weekend Location: Elmhurst, Wheaton, Batavia, and Downers Grove Map it Batavia: https://www.google.com/maps/place/Amazon Delivery Station DIL5/ (more...)
Company: Amazon
Location: Wheaton
Posted on: 09/18/2020

CDL-A OTR Driver: $1,250 Guaranteed per Week
Description: K amp B Transportation is looking for CDL-A Drivers with six months of OTR experience. Start this week and enjoy 1,000
Company: K&B Transportation
Location: Wheaton
Posted on: 09/18/2020

CDL-A Lease Purchase Truck Driver
Description: CDL-A LEASE PURCHASE TRUCK DRIVER JOBS Earn 120,000 Or More Per Year With Our Lease Purchase Program Let Us Help You THRIVE If you ve made the decision to own your own trucking business, you (more...)
Company: CRST International
Location: Wheaton
Posted on: 09/18/2020

Log In or Create An Account

Get the latest Illinois jobs by following @recnetIL on Twitter!

Hoffman Estates RSS job feeds