HoffmanEstatesRecruiter Since 2001
the smart solution for Hoffman Estates jobs

Product Marketer

Company: CDK
Location: Hoffman Estates
Posted on: October 9, 2019

Job Description:

Accelerate Your CareerDrive global technology?With more than $2 billion in revenues, CDK Global is a leading global provider of integrated information technology and digital marketing solutions to the automotive retail and adjacent industries.?Focused on enabling end-to-end automotive commerce, CDK provides solutions to dealers in more than 100 countries around the world, serving approximately 28,000?retail locations and most automotive?manufacturers.?? CDK Global solutions automate and integrate critical processes from pre-sale targeted advertising to the sale, financing, insurance, parts?supply, repair and maintenance of vehicles, with an increasing focus on utilizing data analytics and predictive intelligence.????We?re large enough to make a difference but small enough for your voice to be heard. This means that we are an organization where every person matters. You can make an impact on the success of our business and that of our customers regardless of what career you decide to pursue.?From data scientists to sales and client service experts, we?re hiring to support your growth and ours -?Green?light your career.??The--Product Marketer will be the company---s leading expert in their product---s target market and value proposition.--This role is responsible for supporting the establishment of the Go-To-Market strategy and achieving the market and sales goals for their product line.-- In addition, this position will support the positioning, messaging, competitive differentiation, and enabling the Sales and Marketing teams to ensure they are aligned and work efficiently to generate and close opportunities for CDK.--The responsibilities of this role include all tasks associated with building and executing an effective go-to-market strategy, including market characterization, development of the go-to-market plan, driving and delivering demand generation programs, influencing pricing and distribution, enabling sales channels with tools and resources, and defining market requirements and business cases for product line investment.----Essential Functions:--. Develops specific marketing plans and activities for products line to establish, enhance and distinguish product placement in the competitive environment.. Supports the go-to-market Strategy and channel enablement. Development, advocacy and execution of an operational go-to-market strategy integrating all elements of the marketing and distribution mix. Exercise of creative business judgment in optimizing the lifecycle profitability of the offering. Voice of the Customer, working directly with end-users to ensure best-in-class workflows and value proposition to the market. Works with engineering and sales to develop new products or enhances existing product(s) or product line(s). Ensures all appropriate sales teams are adequately trained by working with training team partners and provided tools to achieve their sales quotas.. Partnering with sales including customer discussions and formal presentations.. Ensures sales force receives sufficient training to properly understand, present and position products to customers and prospects. Progressive management of all external deliverables for product launches in partnership with Product Manager. Support all external facing channels with messaging and tools including Field/Inside Sales, Enterprise Sales and Services teams. Product Expert and presentation support of the product line---s offering to external audiences, including major automotive manufacturers, and dealers. Provide content related to product line value propositions and all collateral and sales tools. Support the development, management and implementation of a marketing launch plan for their product line. Support the development of market Characterization/Targeting and communication of an actionable segmentation and positioning strategy to guide development and marketing of their product line. Contribute to marketing program development of all programs driving product line awareness and demand generation--Required Experience:--.--Bachelor---s Degree. 2-5--years--- experience in Product Marketing, Market Analysis or-- Channel Strategy. Knowledge of modern product marketing concepts and techniques. Proven track record designing and executing effective marketing programs leveraging web, email and social media, including behavioral metrics. Proven ability to develop and execute effective business-to-business product marketing strategies. Market analysis ability resulting in actionable market requirements maximizing offering profitability. Strong foundation of analytic skills to support communications and business case development. Excellent communications skills, to both internal and external stakeholders, both oral and written, highly skilled in content creation for digital consumption. Proven ability to support and define market strategies for multiple sales channe--CDK Global knows you have passions outside of work. --You have family, friends, sporting events, and lots of things going on. -- That---s why we offer a comprehensive benefits package to not only take care of you but your family as well. -- All of our benefits are effective the first day of employment including 401K matching, paid time off to re-energize, donate your time to volunteer in your community, and tuition reimbursement to name a few.--At CDK, we pride ourselves on having a diverse workforce. We value and celebrate the uniqueness of individuals and the different perspectives--they provide. We offer equal opportunity employment regardless of race, color, religion, gender, gender identity or expression, sexual orientation, national origin, genetics, disability status, age, marital status, or protected veteran status.----

Keywords: CDK, Hoffman Estates , Product Marketer, Other , Hoffman Estates, Illinois

Click here to apply!

Didn't find what you're looking for? Search again!

I'm looking for
in category
within


Other Other Jobs


YRC Freight CDL Training!
Description: Tuition-Free Class A CDL Training Drive for YRC Freight Jump start your career with YRC Freight If you want the freedom of driving the open road for a company that values its people, apply (more...)
Company: YRC Freight
Location: Hoffman Estates
Posted on: 10/22/2019

Production Technician
Description: Assembles materials based on schedule needs. Performs transactions in automated system. SAP Place incoming material
Company: AbbVie
Location: Crystal Lake
Posted on: 10/22/2019

Business Systems Consultant - Adobe Experience Manager
Description: This role works closely with key stakeholders on strategic business opportunities related to the Adobe Experience Manager AEM platform. Provides advice, assistance and leadership in any area associated (more...)
Company: AbbVie
Location: Crystal Lake
Posted on: 10/22/2019


Senior Integration Architect
Description: Responsible for providing a top down strategic direction for integration architecture in support of the overall enterprise architecture initiative. Guides the organization in the creation of a comprehensive (more...)
Company: AbbVie
Location: Crystal Lake
Posted on: 10/22/2019

OTR Flatbed or Dry Van CDL A Truck Driver
Description: Why Work for Curry If you're interested in a driving career with one of Eastern Iowa's largest premier flatbed carriers, then you've found the right place. We have a large terminal in Muscatine, Iowa, (more...)
Company: P & S Transportation
Location: Hoffman Estates
Posted on: 10/22/2019

CDL-A Company Truck Driver
Description: CDL-A COMPANY TRUCK DRIVER JOBSNewly Increased Pay And Top Miles Find More At Freymiller Get on board with a carrier that combines old-school trucking with modern respect At Freymiller, we offer real (more...)
Company: Freymiller
Location: Crystal Lake
Posted on: 10/22/2019

Scientific Director, Human Genetics
Description: The Genomics Research Center GRC is a newly created center of excellence for genetics and genomics that supports both Discovery and Development. The GRC plays an integral role towards our goal of developing (more...)
Company: AbbVie
Location: Crystal Lake
Posted on: 10/22/2019

Business Intelligence Architect
Description: AbbVie International Commercial Organization is looking for Business Intelligence Architect for the Data and Analytics team to lead enterprise Business Intelligence solutions. This position responsible (more...)
Company: AbbVie
Location: Crystal Lake
Posted on: 10/22/2019

In-Center Registered Dialysis Nurse ( RN )
Description: DaVita is seeking a Registered Nurse who is looking to give life in an outpatient dialysis center. You can make an exceptional difference in the lives of our patients and their families dealing with (more...)
Company: DaVita
Location: Crystal Lake
Posted on: 10/22/2019

Class A CDL Lease Purchase Truck Drivers - Hoffman Estates
Description: CDL-A LEASE PURCHASE OPPORTUNITIESNEW CDL-A Lease OpportunitiesMake the living you ve always dreamed of at J amp R Schugel Our CDL-A lease opportunities provide professional truck drivers like you (more...)
Company: J & R Schugel
Location: Hoffman Estates
Posted on: 10/22/2019

Log In or Create An Account

Get the latest Illinois jobs by following @recnetIL on Twitter!

Hoffman Estates RSS job feeds